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  • More
    • HOME
    • SERVICES
      • Due Dilligence
      • Feasibility Studies
      • Zoning/Planning HBU
      • Acquisitions
      • Capital Advisory
      • Transaction Advice
      • Development Management
    • TYPICAL CLIENTS
      • Rezoned Land Owners
      • Property Developers
      • Private Syndicates
      • Investment Funds
      • Professional Advisors
      • Government Bodies
      • Religious/NFP Groups
    • TEAM
  • HOME
  • SERVICES
    • Due Dilligence
    • Feasibility Studies
    • Zoning/Planning HBU
    • Acquisitions
    • Capital Advisory
    • Transaction Advice
    • Development Management
  • TYPICAL CLIENTS
    • Rezoned Land Owners
    • Property Developers
    • Private Syndicates
    • Investment Funds
    • Professional Advisors
    • Government Bodies
    • Religious/NFP Groups
  • TEAM

REZONED LAND OWNERS

Rezoning under NSW’s newer higher-density pathways including Low and Mid Rise Housing Policy (LMR), the Housing Delivery Authority (HDA) and related reforms, can materially increase the development potential (and value) of your land. 


It also attracts noise: unsolicited calls, early offers, and “standard” proposals that push you into a binary choice; sell to a developer or list with an agent, before you truly understand what your asset is now worth and how many value pathways you actually have.


That’s where Propertywise comes in. Propertywise was founded specifically to support rezoned landowners and help you avoid conceding value through lack of information, rushed timelines, or one-sided advice. 


We provide impartial, commercially led guidance designed to protect your leverage and maximise the highest and best value of what is, in most cases, your most important asset.


Common rezoned landowner pain points we solve:

  • Being conditioned to accept a “quick sale” price that bakes in a developer’s upside
  • Offers framed around the buyer’s preferred outcome, not your best outcome
  • Complex option/JV terms that transfer control early and cap your upside
  • Unclear planning implications (what LMR/HDA actually enables on your specific site)
  • No decision framework to compare sell now vs DA uplift vs JV/option vs staged control

WHY PROPERTY-WISE?

If you’ve recently benefited from NSW rezoning, LMR, HDA or similar density uplift, the most valuable decision is usually the first one: don’t lock into a pathway before the value drivers are properly tested. 


Engaging Propertywise early helps you protect leverage and choose the pathway that delivers the best risk-adjusted outcome.

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PROJECT EXPERIENCE INCLUDES

FREQUENTLY ASKED QUESTIONS

For Land-owners who are the beneficiary of rezoning and require guidance on how to best capitalise on this windfall for themselves from an unbias development team that works for you.

 We help you turn rezoning uplift into a controlled, high-value outcome by removing ambiguity and giving you a clear pathway. That typically means:

  • confirming what your land can realistically support (not just what it’s marketed as),
  • mapping the best options (sell now vs uplift vs JV/option vs staged control), and
  • packaging and running the process so you retain leverage with buyers and partners.


Because the highest-value decisions happen before you accept a price, sign an option, or commit to a pathway. Early advice can prevent:

  • selling too early without understanding your true planning position,
  • agreeing to terms that shift control away from you, or
  • spending money on planning/design without decision gates.


A short call can materially change your outcome by clarifying what matters and what to do next.


No. Propertywise is not positioned as an agent on your transaction and we are not a developer acquiring your land. We act as an independent development-side advisory team—your deal desk—focused on protecting your interests and improving your outcome through disciplined underwriting, governance and process control. 


Developers price uncertainty aggressively. We reduce uncertainty by:

  • clarifying the planning basis and constraints,
  • packaging the opportunity to be investable, and
  • running a process that creates competitive tension (rather than a one-on-one negotiation).


Selling now can be faster and simpler, but you may be selling uncertainty at a discount. Uplift (such as DA strategy or concept confirmation) can increase value, but adds time, cost and approvals risk. We help you weigh the trade-offs and choose the pathway that best fits:

  • your timing needs,
  • risk tolerance, and
  • the realistic uplift available.


 Not always. In many cases, value can be maximised by:

  • clarifying constraints and yield range,
  • producing a credible “highest and best use” narrative, and
  • running a controlled process with the right buyer universe.
     

Sometimes DA uplift is the right move—sometimes it isn’t. We help you decide based on evidence and commercial reality.


No. It’s often the best time. We can quickly assess:

  • whether the offer price reflects real deliverability,
  • whether the terms transfer control or create hidden risk, and
  • whether you could generate competitive tension or restructure the pathway.
     

Even if you proceed with the offer, you’ll proceed with clarity.


Options can be sensible, but they are often misunderstood. The question isn’t “option or not?” but rather it’s:

  • who controls the process,
  • what milestones trigger value,
  • what happens if they don’t perform, and
  • how you prevent being tied up while the market moves.
     

We help you evaluate and negotiate options so they protect value (with your solicitor documenting the legal terms).


A JV can allow you to share in development upside without funding the entire project yourself, but it also introduces governance, partner selection and execution risk. We help you determine:

  • whether a JV is appropriate for your site and your objectives,
  • what “good” JV governance looks like (control, reporting, decision rights), and
  • how to run a partner process to avoid being anchored to the first proposal.


 We don’t rely on optimistic claims. We pressure-test value through:

  • planning controls and constraints,
  • credible yield ranges,
  • realistic time and delivery assumptions, and
  • what real buyers will underwrite (and discount).
     

Where needed, we coordinate inputs such as valuer/QS/planning advice as part of a controlled process.


 We don’t replace your town planner. Our role is commercial governance and oversight, to ensure planning decisions remain aligned to the best-value outcome and don’t drift into open-ended spend or uncommercial outcomes. We coordinate the planning pathway, decision gates and stakeholder process so you maintain control and clarity. 


 Yes—where you want us to. We can:

  • manage conversations,
  • filter proposals,
  • control information flow, and
  • keep negotiation disciplined and aligned to your objectives.
     

You stay in control of the decision—without being dragged into noise.


 In many cases, we can provide clarity quickly once we understand:

  • the site basics (location/LGA, size, current use),
  • rezoning status / planning context, and
  • your objectives and timing.
     

If you’re facing an offer deadline, tell us—we’ll prioritise what matters.


Often, yes—particularly where we are supporting a transaction or value event. We can structure remuneration to suit your needs, commonly including:

  • Success-based fee linked to transaction value (with clear definitions)
  • Fixed scope fee for triage/decision memo and packaging
  • Staged milestone fees (e.g., pathway confirmation → process launch → term selection → completion)
  • Hybrid models (lower base + success component)
  • Retainer for complex multi-month processes
     

We’ll recommend a structure that aligns incentives and keeps you comfortable with the risk.


That’s common. Many owners engage us for:

  • a second opinion on a proposal,
  • a decision memo on sell vs uplift vs JV/option, or
  • negotiation strategy and risk flags.
     

You can engage for a defined scope and stop there.


We operate with:

  • clear scope and decision outputs,
  • transparent assumptions and risk framing, and
  • governance that keeps you in control.
     

If there’s a conflict, we disclose it. If something can’t be confirmed, we say so and define what to verify.


 Yes. We treat landowner matters as confidential. We can also work under NDA if required, particularly when engaging multiple counterparties or reviewing sensitive proposals. 


 At minimum:

  • suburb/LGA and site area (or lot plan)
  • rezoning status / any planning correspondence
  • any offers or proposed terms (if received)
  • your timing and objectives
     

If you have surveys, concepts, valuations or planning advice, we’ll use them—but you don’t need everything to start.


  • Treating rezoning as a single “price uplift” rather than a pathway decision
  • Signing options/JVs without understanding control and performance triggers
  • Spending heavily on planning/design without decision gates
  • Negotiating one-on-one without competitive tension
  • Selling uncertainty at a discount because the story isn’t packaged credibly


 Yes. Many owners start with uncertainty. Our job is to:

  • clarify your true option set
  • explain the trade-offs in plain English, and
  • recommend the best next step based on your risk and timing.


Book a call and we’ll confirm a time and send a short checklist so the conversation is productive. After the call, you’ll receive:

  • a clear view of your options,
  • what needs to be confirmed, and
  • the fastest path to a decision.


CONTACT US

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Office 3, Level 1, 12 Churchill Ave, Strathfield NSW 2135, Australia

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